SEO has always been my subject of interest and initially when I started blogging, I could write good content, but the problem was, “Good content does not necessarily mean SEO friendly content“.
Yes, there are certain rules that you should follow, when you write blogs, because remember that you are writing content for your readers and not for yourself. Also you need to make sure that your users as well as search engines are able to find and crawl your content.
If you are beginner and have just started blogging, then I must say , before you even embark your SEO ( search engine optimization) journey, you at least follow below tips which will help you create a SEO friendly content.
So, Follow these 7 Tips on How to Write SEO friendly Content
You don’t need any prior SEO knowledge to apply these tips. But in case you need an SEO refresher, just try reading my blog about What is SEO?
This is the very first and important step that you need to perform even before you start writing your content.
It is very important that you identify, what keywords or basically search string your readers will type in Google to search your content.These string are what are called Keyword. So you need to make sure that you follow a good Keyword Research strategy.
My blog about, How to do Keyword Research, will help you define your keyword strategy.
Now just to take an example, the keyword that I chose for this post was “How to Write SEO friendly Content“
2.Competitors site URL analysis for keyword
Now once, you have the right set of Keywords, you need to define what is going to be the URL of your post which you are going to publish.
This is extremely important because, once you publish your blog with a URL, then in all probability your post will get crawled and indexed by Google. If you further change your URL later, then you will face problem of broken links, since the web page corresponding to your old URL does not exist.
It is extremely difficult to remove indexed pages from Google.
The solution is simple. Make sure you have a Keyword friendly URL at the first place. e.g The URL for this blog post is http://www.blogduster.com/how-to-write-seo-friendly-content
Just see, how I have included Keyword in my URL.
Also it is equally important that you do a competitor URL analysis. Just type the keyword in Google and look at the URL’s of the top ten sites. You will get an idea how your URL must look like.
3.Keyword Density (Keyword should be repeated Minimum 5-10 Times in the blog)
Make sure that you repeat the keyword, minimum 5-10 times in your blog and make sure you use them in relevant context.
With the Search Engines applying more and more artificial intelligence, over optimization is also not considered to be Good. Hence keep optimal Keyword density.
Once you finished reading this blog, just count how many times i have repeated my keyword “How to write SEO friendly content“
For your convenience, I have highlighted Keyword in RED in this blog.
4.Keywords in Title
Titles play a very important Role in SEO (Search Engine Optimization).So,Once you have finalized the Keyword, make sure you include Keywords in the Title of your WordPress blog.
In most of the Content Management Systems like WordPress,the text in Title appears in the title tag of your html code.
For e.g Just look at the Title of this blog “7 Mini Tips About How to Write SEO Friendly Content“
5.External Links (At least 5 External links of Good sites, not spam ones)
Google always gives higher rankings to articles which have external links to good Page Rank sites. This reflects, how well your articles are connected to external world and how many references it contains of the web community.
I do not want to discuss inbound links ( backlinks) at this stage, as that might confuse you at the moment, but just to let you know, that backlinks are one of the biggest ranking factor even today after several Google updates likes Penguin, Panda etc.
So its important that you include relevant outbound links. You can check how many outbound links I have created like , WordPress.
I will check my comments section, to see how many of my questions you answered correctly. So make sure you read till the end and leave a comment.
6.Internal links (Minimum 7 Internal links)
Internal Links are as much important as external links in the article.Make sure you have deep internal linking with in your own blogs.
This makes your blog resource rich and Google will definitely rank it higher than ones without internal links.
Let me know, how many internal links, you think I created in this article.
7.Minimum Blog length (1000+ words)
Google always give preference to lengthy blogs and once which are in more detail. If your article has more than 2000 Words, it would be ranked higher than one with fewer words.
See below research from BuzzSumo.
So I would suggest that you try and create an in-depth and comprehensive article.Also note that 85% of blogs or articles had less than 1000 Words. Hence you stand to rank higher if you make it to the 15% of the blog community that publishes detailed content.
I am sure there are many other SEO Tips that needs to applied, but yes these are small SEO Tips, that give you a handle for creating SEO friendly content and you can then take it forward from there.
You can read some of these articles to have more understanding about SEO.
- What is SEO (Search Engine Optimization).
- On-Page Optimization Step by Step Guide – for Beginners.
- SEO secrets you must also know
I hope you enjoyed this blog. Please leave a comment and let me know, if these tips did work for your blog or not?